What should I say? How can I keep the conversation going? Will I be interesting? Should I wing it?
When you meet a new person or try to reconnect with a difficult person what’s a good conversational game plan? You completed your greeting and are now at a loss to know what to do or say next. You can design a simple communication game plan we call the “Sandwich Effect.” The “Sandwich Effect” is a verbal, email, or text conversation game plan that will help you connect with almost anyone.
Graphic of Sandwich Effect
Rapport-put the person at ease with you
Subject Focus-what to frame your discussion around
Rapport- Leave the person willing to communicate with you again
Conversational type |
Rapport Dialogue Use these words |
Subject Focus Discuss |
Rapport Dialogue Say goodbye with |
Assertive, outspoken, opinionated |
hear, listen, talk, say, tell, speak |
experiences |
options, I’ll call you |
Serious, cautious, disciplined |
see, appears, look read, clear, visualize |
information |
specifics, I’ll see you later |
Persuasive, imaginative, procrastinates |
sense, imagine, fair understand, honest |
recognition |
respect, let’s get together |
Supportive, caring, cooperative |
feel, support, care help, comfort, calm |
people |
warm, stay in touch |
You can close the communication gap by applying the Sandwich Effect. Your communication should be conversational in tone and not appear scripted. A targeted communication strategy increases your chances of forming a more solid relationship.